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Quote Me, Howie: Patrice Bradley of Swim Creative

Patrice Bradley on the ‘sink or swim’ launching of Swim Creative:

“People often wonder what’s behind the name, ‘Swim Creative’. Sixteen years ago, shortly after leaving our marketing positions at maurices and H.T. Klatzky and Associates, respectfully, Bill Nelson and I were putting the final touches on our proposal to work with the Grand Marais Area Tourism Association. The last thing we needed was a name for our new agency. ‘Well Patrice,’ Bill said after turning his chair to look at the lake, ‘At this point, we can either sink or swim.’

So there you have it.

Speaking of swimming. This past June, our new swanky office at 3 West Superior Street flooded. Oh, the irony. But no worries, we’ll be back in the office sometime in early 2022 with a grand open house. Here’s wishing you a wonderful holiday season and an above average new year.

P.S. Hire Swim.”

Published in Quote Me, Howie

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